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About Us

Welcome to Minor Detail!

Minor Detail is Australia's leading Men's Fashion Accessories specialist stocking the best Mens Bracelets, Men's Rings, Men's Necklaces and Men's Jewellery range online. Basically, any accessories you can think of for men! We are now known as one of the best places to come if you are looking for aftermarket Apple Watch Bands.

A unique Australian online store build just for men, Minor Detail was born from the need that all guys deserve a place to buy Jewellery online from a wide selection of Fashion Accessories. The range extends beyond our flagship range of Men's Bracelets and Necklaces to specialist Men's Wedding Rings in White Gold and combination metals, Dog Tag Necklaces, Tie Bars and cufflinks. We even have a growing range of Pendants.

At Minor Detail, you will find a range of quality Men's Jewellery specifically for Men available through a pleasant online shopping experience.

Founded in 2010 by Peter Zurcher, Minor Detail focuses on those finishing touches or the 'minor detail' you wear to complete your outfit. It's the nice set of cufflinks, the bracelet, unique watch strap for your apple watch or ring that gives you that difference.

"Our jewellery allows men to really individualise their fashion and feel amazing wearing it".

"We are a Mens Fashion Accessory Specialist. Our products make perfect gifts for men, be it for Valentines Day, Fathers Day, Guys Birthdays or most importantly, a gift for yourself."

Minor Detail is run by a small team of men's jewellery enthusiasts. We have eyes for individuality and style, masculinity and acute attention to detail. We've all found it difficult buying products and accessories to individualise and complete looks for different occasions. Remember, it's those 'minor details' that make a difference to an outfit - you can either blend in with the crowd or be individual, express yourself and feel amazing in what you wear. See our Buyers Style Guides for useful tips about how to buy men's jewellery.

Go shopping and you will see that many clothing stores offering a few sporadic 'dribs and drabs' of accessories for men - a few leather bracelets here and a few fashion rings there. Jewellery stores can be even worse - with men not knowing if the jewellery they are looking at is designed for men or women. Pete decided it was time to deal with these problems and bring together a complete range of Fashion Accessories just for men in one place. Minor Detail was born.

We provide an easy, user friendly and pleasant online shopping experience so you can enjoy finding something to complete your next look. Whether it be a unique piece of masculine jewellery like our popular skull beaded jewellery or a bracelet from our tough stainless steel range.

Keeping in-line with global trends on the latest Men's Jewellery, Minor Detail is continually expanding to offer you even more individuality through more unique Fashion Brands which have been all hand picked just for men! See our latest mens jewellery for our latest additions.

Visit our exclusive ranges of Idrus EXT Fashion Accessories hand made in Florence, Italy. The Idrus range includes Mens Sterling Silver Bracelets hand exquisetely hand made in Italy.

See Our Brands to learn more about the amazing craftsmanship and attention to detail put into our mens jewellery. We even hand test our new products before listing them. If we're not completely satisfied with the quality and craftsmanship of every single item, we won't stock it. We are 'making Grange' here at Minor Detail, and we can't afford to sell inferior fashion accessories and cheap jewellery.

We are excited to announce we are working on our new brand, 'Zurcher' which is a premium brand of Mens Jewellery and Leather goods with Swiss DNA. Zurcher Mens Fashion Accessories will offer high end, quality products including Mens Bracelets, Pendants and leather Apple Watch Bands.

Fashionista and Entrepreneur, Mr Peter Zurcher.

We offer Free Regular Australia Post Shipping within Australia and ship worldwide.

Like the Minor Detail Facebook Page and our Instagram to stay tuned to our latest products and special Social Media only promotions.

We pride ourselves on our product innovation, reliable and 'better than the mall' customer service.

If you have any questions, please feel free to Contact us anytime.

See our Shipping and Returns and Privacy policies.

INTELLECTUAL PROPERTY: To protect consumers and our Partners, and to ensure reputable product development, we protect our Intellectual Property (IP) through the use of patents, trade marks, design rights and copyrights in all key markets. For eligible product ranges we have applied for patents, registered designs and trademarks worldwide, of which some have been registered. As we develop products, further IP applications will be filed to cover innovations in products. Our IP protection strategy layers multiple granted and pending IP protections worldwide. Potential violators who attempt to avoid infringement on one aspect of our IP may infringe another aspect of our IP portfolio. We call this our IP minefield and we will pursue any infringement of our product in any jurisdiction worldwide.